You need something in print. Professional. Thorough. Sparkly. Deep. It’s an ad, a press release, web content, brochure, product label copy, or name. It needs to be done soon and seamlessly.
And you’re picky. If it doesn’t showcase you or your business values, it doesn’t fly. Period.
Your readers should be engaged and motivated by your written words. The artless arrangement of your all-important message deliberately creates a unique profile; while a grammatical, stylistic, and factual polish sharpens your image.
For years, companies and individuals have sharpened their verbal branding, sold more products, and published communications with confidence using effective Deliberate Ink copy for product descriptions, brochures, landing pages, and more. How do I know? Over 80% come back for more (just check my LinkedIn profile recommendations for some client testimonials). Scroll down and click to get more details about my services.
Website Content
Content is king of the Internet. Save time and money when building a website by deciding what it should say before deciding how it should look. I’ll work with you to create the content that will shape your website. We’ll create a sitemap of your foundation pages, discover in-context marketing potential in key areas, and get it written–fast. If you already have a website and would like content advice, I’ll provide helpful pointers free of charge for the first hour-long phone call. Contact me to find out how you could improve views, decrease bounce rates, and increase business leads from your website.
Informational Brochures
If you offer a service or a high-ticket item, you need more than flashy pictures and a phone number. Readers should be able to get enough info from your brochure to qualify themselves, and justify their decision to call or e-mail you to take the next step. I will create confidence-building, informative copy addressing customer concerns and incorporating your chosen call to action. Contact me to make it easier to close the deal when your phones start ringing.
Product Labels *Specialty*
When a customer picks up your product, she wants to know what it is, how it works, whether it’s for her, and how she will either benefit from it or justify her purchase. Contact me to tell your product’s story concisely, with the right style of presentation for the package, the product, and the audience.
Print & e-Catalogs *Specialty*
Yes, they’re both catalogs, but there’s a difference in strategy between the two. In print catalogs, space is at a premium, and in e-catalogs, time is at a premium. In both, readers require a consistent value message and “voice” from product to product. Features should be matched to their benefis as concisely as possible and provide just enough detail to gain customer confidence without running out of time or space. If you’re considering either type of catalog, contact me to ensure each item gets the descriptive showcase it deserves.
Naming
If you need a name for your product, line, or company, pick me. I know what questions to ask you and what strategic principles to use in the creation of a name you and your customers will identify with. You have nothing to lose by contacting me: if you don’t like any of the names I offer within the timeframe we agree on, you pay nothing.
Other Services
Press releases, research reports, referrals to other professionals–just ask!
Learn more on my blog about how you can use marketing communication to help your business succeed.
Deliberate Writing
You need something in print. Professional. Thorough. Sparkly. Deep. It’s an ad, a press release, web content, brochure, product label copy, or name. It needs to be done soon and seamlessly.
And you’re picky. If it doesn’t showcase you or your business values, it doesn’t fly. Period.
Your readers should be engaged and motivated by your written words. The artless arrangement of your all-important message deliberately creates a unique profile; while a grammatical, stylistic, and factual polish sharpens your image.
For years, companies and individuals have sharpened their verbal branding, sold more products, and published communications with confidence using effective Deliberate Ink copy for product descriptions, brochures, landing pages, and more. How do I know? Over 80% come back for more (just check my LinkedIn profile recommendations for some client testimonials). Scroll down and click to get more details about my services.
Website Content
Informational Brochures
Product Labels *Specialty*
Print & e-Catalogs *Specialty*
Naming
Other Services
Learn more on my blog about how you can use marketing communication to help your business succeed.
Check out samples from my portfolio.
Schedule your free hour-long consult.