When I Unplugged From Klout
First let me give you the condensed version of my first impression of Klout, since it hasn’t changed: Klout is trying to make a cyber-geek’s ultimate dream come true to some extent: to be able to show off cyber power in the flesh. To actually get tangible bling–not just another point on a board or a ding! for the next level–for pouring heart and soul into cyberspace. Something disturbingly like when Neo in The Matrix flexes his arms and the steel in the...
Read MoreGenuinely Curious Monday: Will the Social Media Triumvirate Become a Tetrad?
I think there’s a certain agreement that social media engagement–by those who engage, that is–is reaching its saturation point. The problem is, that’s the same point Google+ has been introduced. Right now, the “power” in most “power” social media users’ engagement comes from Twitter, Facebook, and LinkedIn. Will Google+ be an alternate or a fourth “must have?” I’ve just joined Google+ (so have you if you’ve joined,...
Read MorePaper.li: A Clearer View
Background: About a month ago, I posted my excitement about Paper.li, one of the Twitter newspapers that are growing in popularity. I wrote about the ease of setup and the short-term benefit I could see from having launched it a few weeks ago. What I loved about it and still do: I can be exclusive about who contributes what articles to it, so naturally I include only people I follow and respect, and whose information on writing and editing I trust. The appreciation I’ve received from...
Read MoreTackling the Social Media Press Release Equation
I read a four-part article series on the Adfero Group blog written by Jeff Mascott. Read it here: The Social Media Press Release is Dead. After reading it, I do think the approach of the social media press release failed to take into account certain factors. The comment I made on the first article, about the rise and fall of the social media press release, is below: A major reason social media press releases failed is because of the ephemeral mechanics of social media...
Read MoreHow to Grow a Targeted Twitter Following with Paper.li
About five months ago, I began to notice regular tweets from some of the folks I follow on Twitter. They read something like, “The Paper Daily is out! Top stories by @suchandsuch and @soandso,” followed by a link. Sometimes even my own name was listed, which was startling. When I clicked, I was greeted by a newspaper-style page full of the latest tweets with links to news stories and blog posts focused on a certain topic, or covering more than one topic, with one theme....
Read More5 Steps to Land Writing Gigs Using TweetDeck
Without any ado: 1. Register free and download TweetDeck. Enter your Twitter username to get things going. 2. Familiarize yourself with its setup (how to tweet, DM, find profiles, schedule updates) and get comfy. 3. Click Add Column and select Search. Type a search appropriate to your service, like “need a scriptwriter,” “need a copywriter,” or “need an article.” I also tried “looking for ____.” It will open in a new column on...
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